Marketing Manager

CircleCI is seeking a strategic and versatile Marketing Manager to lead message development, strategic planning, and execution of multi-channel, cross-functional initiatives.

We are in an unprecedented time of change as an industry, and as a product company. The right candidate for this role will be able to take threads from meetings, documents, market research, and Reddit, and combine them all to create new experiments and initiatives to test. The right candidate isn't someone who needs a complete pixel-perfect brief in order to dive in and start creating. You'll be joining a uniquely creative, fast moving, and highly supportive team where your ideas and viewpoints matter, and at the same time, we are in an industry where action speaks - and our most important metric is the real-world feedback we get from putting our work into the market as quickly as possible.

If you like fast-paced creative collaboration on a team who truly cares about doing good work, we'd love to meet you. This role is ideal for marketers ready to move beyond channel specialization into strategic, integrated campaign leadership. Your positive attitude and willingness to learn fast matters more than your specific work history - if this sounds like a good fit, even if your resume doesn't perfectly match this list of qualifications, we encourage you to apply.

What You'll Do

• Create compelling messaging and campaign strategies that communicates our unique value proposition to target audiences
• Collaborate with cross-functional teams to understand the category, customer, and product
• Shape brand narrative and thought leadership positioning across various channels and touchpoints
• Monitor and analyze marketing program effectiveness, leveraging metrics to drive performance optimization

What We are looking for:

• 5+ years of experience in strategic marketing roles; excited to continue your growth across all aspects of marketing and communications
• Be naturally curious about our product and our customers and how to tell effective stories; you view working with cross-functional teams as an interesting and necessary part of the job
• Strong writing skills
• Strong desire to try new things, experiment, and build the plane as you fly it
• Experience crafting positioning, messaging, and content strategies that drive business outcomes
• Exceptional strategic thinker who is comfortable operating in ambiguity
• Demonstrates both ownership of your work and accountability for the team's outcomes
• Operates with empathy to bring stakeholders along, informed and engaged
• Self-starter with a proven ability to thrive in lean, high-impact team environments
• Demonstrated ability to manage multiple projects simultaneously
• Familiarity with marketing automation platforms (HubSpot preferred) for campaign orchestration
• Familiarity with software developers and software development tooling